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2019 | System Design | 8 Weeks

ROAD SAFETY FOR CHILDREN

An eight-week project, this assignment aimed at shedding light on the various aspects of Sustainable Development Goal(SDG) 11: Sustainable Cities and Communities. After conducting thorough research on the topic at hand, I chose to focus on the second target under this SDG—By 2030, provide access to safe, affordable, accessible and sustainable transport systems for all, improving road safety, notably by expanding public transport, with special attention given to the needs of those in vulnerable situations, women, children, persons with disabilities and older persons. 

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Poster 1
Poster 2
Poster 3

I collaborated with the Ahmedabad Traffic Police Department to create awareness amongst children and parents regarding road safety for minors. This resulted in me creating a pamphlet that was distributed to school-going children, along with a couple posters that the Ahmedabad Traffic Police Department team posted on their social media platforms.

Pamphlet Cover
English Pamphlet
Hindi Pamphlet
Gujarati Pamphlet

Creating the above collateral was a small part of this project. The real challenge was developing a system that could be easily produced, reproduced and distributed to various schools across Ahmedabad. To gain insight into the topic better and to understand this from a child’s point of view, I visited various schools across Ahmedabad(and Gujarat) to interact with children and note down their various opinions. I created a questionnaire for the children to answer, and based on their feedback I put together a set of activities that they could perform in order to better understand traffic road safety.

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QUESTIONNAIRE 1
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QUESTIONNAIRE 2

This exercise with the children led to the creation of a system of workshops and activities that teachers could conduct in schools on a regular basis. I mapped out these activities for the children of classes 1 to 6, grouping classes 1 and 2, 3 and 4, and 5 and 6 together. I created different sets of brochures that could be distributed to the three groups mentioned above. The brochure for each group was colour-coordinated according to the colours in a traffic light.

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Song Lyrics
Song Lyrics

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Cover Page
Cover Page

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Road Rules
Road Rules

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CLASSES 1 AND 2
Artwork
Artwork

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Cover Page
Cover Page

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Thinking Exercise
Thinking Exercise

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1/3
CLASSES 3 AND 4
Debates
Debates

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Cover Page
Cover Page

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Think-Pair-Share
Think-Pair-Share

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CLASSES 5 AND 6